You write, we take care of the rest.
We run your newsletter in your email platform: building, testing, sending, deliverability, and reporting. It's the foundational work that makes sure your content reaches your audience and builds trust over time.
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What's included
Every edition
We build and format the edition in your ESP (Beehiiv, Substack, Mailchimp, HubSpot, and others)
We test every link and check how the newsletter renders on desktop and mobile
We refine your subject line and preview text
We schedule and send once you approve
We watch spam complaints, bounces, and sender reputation
After every send
A Newsletter Performance Report: opens, clicks, click-to-open trends, and what to try next
A short list of engaged readers worth a personal follow-up
Every month
List cleanup: bounces suppressed, cold readers moved to a re-engagement track before they hurt your deliverability
Segments built based on engagement data
Every 6 months
A reader survey, so you hear from your audience directly
A strategy refresh, where we revisit your audience, positioning, and content plan against what the numbers show
Every engagement starts with onboarding
Before your first send, we spend a month on the foundation. It's a one-time fee, and it counts as month 1 of your 6-month agreement.
Strategy and positioning. Your audience persona, what problem the newsletter solves, content strategy, structure, cadence, and timing.
Infrastructure and tracking. A dedicated sending subdomain, SPF, DKIM, and DMARC, a warm-up plan, Google Analytics conversion events, Search Console, and UTMs on every link.
Template and content calendar. A custom design built and tested in your ESP, if you add design.
Starter content calendar: Topic ideas for your next three editions.
| Onboarding option | One-time fee |
|---|---|
| Strategy and infrastructure | $3,500 |
| Plus newsletter design | $4,500 |
| Plus newsletter and archive design | $5,500 |
Your first newsletter with Future Forest goes out within 6 weeks of signing.
Who it's for
Operations alone fits if you or your team write the newsletter and want everything around it handled. Add Writing if you want us to produce the content too.
It also fits if your newsletter is dormant or inconsistent. If your emails are landing in spam, we fix that in onboarding: we set up authentication and rebuild your sender reputation by sending to your most engaged readers first, then widening the list in stages.
Pricing
From $2,000/month. The price follows how often you send.
| Send frequency | Per month |
|---|---|
| Monthly | $2,000 |
| Biweekly | $2,500 |
| Weekly | $3,500 |
6-month agreement to start, then month-to-month with notice to cancel.
The Future Forest team has leveled up our newsletter in ways we couldn't have done on our own. Future Forest manages the entire end-to-end process for us, saving us hours every month.
FAQ
Do I still need to write the newsletter?
With Operations alone, yes. You send us the draft and we take it from there. If you'd rather not write, add Writing.
Do I get to review before anything sends?
Always. Nothing goes out without your approval.
Which email platforms do you work in?
Beehiiv, Substack, Mailchimp, HubSpot, and most others. You'll never have to log in to yours again.
Can I add Writing or Growth later?
Yes, any time.
Want to discuss an operations roadmap for your newsletter?
Book 30 minutes with Chris Fruci, Future Forest's general manager.
Book a Strategy Session →