We'll grow your list, and get more from the readers you have.
A newsletter's value comes down to three numbers: how many engaged readers you have, how many become clients, and what a client is worth to your business. Growth with Future Forest focuses on the first two.
It's an add-on to Operations, which maintains and optimizes your newsletter infrastructure.
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What's included
Every month
1 lead magnet: a guide, checklist, template, or mini-report, built from our desktop research on a topic your readers care about
A promotion kit for the magnet: ready-to-post copy for 2 to 3 posts, an email blurb, and a signature-line CTA for your team
2 focus projects from our growth menu: 1 to bring in new readers and 1 to get more value out of the ones you have
A Growth report: where new subscribers came from, how the lead magnet converted, what we tested, and what's next
The growth menu
Each month we pick 2 projects from this menu, guided by the previous month's report.
Who it's for
Growth fits if your newsletter sends consistently and you want a bigger list and more conversations with the right people. It works with a newsletter you write or one we write.
It builds on Operations. Operations is the foundational work that allows you to create more value from new and existing subscribers.
Pricing
$2,500/month, on top of Operations. Operations + Growth starts at $4,500/month.
Growth runs on the same 6-month agreement as Operations, then month-to-month with notice to cancel.
We've grown our subscriber base substantially and increased our open rates by 2x in the last three years. Now, the newsletter is one of the most strategic channels we use to reach our audience.
Lara Galinsky
Project Liberty
FAQ
Do I need Operations to add Growth?
Yes. Growth relies on the deliverability, list health, tracking, and onboarding experience that Operations builds in your first month.
How fast will my list grow?
It depends on your audience and where you're starting. Organic growth compounds over months. Every month's report shows where new readers came from, how the lead magnet converted, and what we tested, so you can see what's working.
What does the lead magnet look like?
A guide, checklist, template, or mini-report on a topic your readers care about. We choose the topic with you, research it, and build the magnet, the landing page, and the delivery email.
Who posts the promotion kit?
Your team does. We write the copy, and you decide what goes out.
Do you run paid ads?
We don't manage paid ads (yet).
Want to discuss a growth plan for your newsletter?
Book 30 minutes with Chris Fruci, Future Forest's general manager.
Book a Strategy Session →